1 Semester /
Level 7 /
The Certificate in Applied Marketing & Design will provide learners with an introduction to the founding concepts of marketing theory and the core principles, processes and elements of design.
Learners will be introduced to the pillars of marketing strategy, along with an introduction to digital marketing tools. They will develop an understanding of a user-centred design process, visual building blocks of effective design, along with an understanding of narrative.
The programme has been designed to allow participants gain a solid foundation in marketing and design skills and will allow participants to apply marketing and design in a real-world context. It is suitable for a wide range of participants including those working in a start-up or SME, self-employed, or anyone working in a communications/ marketing role in a large organisation.
Certain semesters of this course are taken in common with other courses.
Minimum Entry Requirements
The main employers are:
Graduate careers typically include:
Department Administration: +353 (0)74 918 6211 / +353 (0)74 918 6210
Head of Department Patricia Doherty
Telephone: +353 (0)74 9186202
School and Department
Faculty of Business
Department of Business Studies
Certificate (Level 7)
Certificate (Level 6)