UX Design & Applied Innovation

Moving forward, the learnings obtained throughout this course will undoubtedly guide my future work, enabling me to tackle real-world challenges and people problems with a greater sense of empathy, collaboration, and user-centricity while also maintaining my efforts to grow as a more culturally aware and reflective practitioner.

Through continuous feedback loops and meticulous design refinements, I've navigated the intricate path from conceptualisation to implementation using a design thinking approach. This journey has solidified my belief in the value of user-centricity, setting a precedent for my future endeavors in UX design

As I stand at the threshold of my professional journey, I am equipped with not just skills and knowledge, but with a vision to craft user experiences that are not just functional but also memorable, not just efficient but also empathetic. The horizon beckons, and as I venture forward, I carry with me the invaluable lessons, memories, and experiences from this cherished internship on my Work Based Learning Project

We are very impressed with this offering available in ATU Donegal. It provides core learnings for those that sign up to the program. UX and UI are becoming more and more important in delivering technical solutions. The availability of a quality program like this plays a critical role in our continued success. When I was with Pramerica, we were fortunate enough to partner with the team at ATU Donegal to help provide our own thoughts on the content. It is a very well designed and rounded program.

The course is fantastic. The Consumer Behavior & Digital Markets module interests me, looking at ‘Why’ it is important to measure marketing efforts, getting to know your end users/consumers and measuring efforts to inform future plans. I also like the inclusion of a Professional Development module. We, at Google are very aware that diversity and inclusion is paramount and having an opportunity for self-reflection within the course adds unique value to the graduate. The User Experience and User Interface modules are strong and the inclusion of Emerging Technologies allows the course to keep pace with Industry.

Demand for employees with expertise and skills in User Experience (UX) has grown exponentially in recent years and a tipping point has been reached where the tech sector is sufficiently aware of the value that these competencies can add which will continue to drive demand. This is an extremely well-conceived programme. It creates graduates that are highly sought after by industry. With graduates that understand the complex nature of new product and service development, are able to determine user wants and needs (through a range of user-centered methods), while also possessing an awareness of technical requirements and constraints, the course develops a significant advantage in the marketplace.